Recently, a netizen claimed that they were rejected by Mixue Bingcheng at the age of 26 for being too old, sparking widespread attention. In fact, age restrictions for staff in the tea beverage industry are nothing new; some stores even only hire young people aged 16 to 19, and it is very difficult to enter the industry after 25. Customer service at the headquarters responded that recruitment age is decided by individual stores, while stores place more emphasis on employees' physical stamina and stability. This wave of age anxiety is spreading from baristas to the entire tea beverage service industry, leaving many overage job seekers feeling helpless. [more…]

During the National Day holiday, the fully automated milk tea robots that appeared in some Changsha Chayan Yuese stores became a focal point for tourists. Customers noticed that staff only needed to place a labeled cup in the designated position, and the robotic arm could complete most of the preparation process, with only the cream top needing to be added before handover at pickup. This experiment sparked polarized discussion online: supporters believe standardized operations help ensure consistent output and reduce the burden on employees; opponents point out that during peak customer flow, the robot's cup output speed is actually slower than manual work, resulting in longer waits, and equipment cleaning and customization needs still depend on staff handling. Whether automated tea-making can truly integrate into the freshly made tea beverage scenario has become a new topic of discussion in the industry. [more…]

Recently, a customer's complaint about Cha Yan Yue Se on social media sparked widespread discussion. The customer, because a pregnant friend was feeling unwell, went to a Cha Yan Yue Se store in a Changsha mall to ask for a cup of warm water, but was told that the store had no cups available and could not provide it. She then went upstairs to CHAGEE, where the staff immediately gave her a large cup of hot water. In this comparison, the poster's feelings about the service of the two brands were completely different. After the post was published, netizens' opinions split into two sides: some believed CHAGEE's service was more humane, while some local Hunan consumers defended Cha Yan Yue Se, pointing out that Cha Yan Yue Se stores keep free drinking water and customer cups available year-round for passersby to take on a self-service basis, and this time it may simply have been that the cups happened to run out. Cha Yan Yue Se employees also came forward to explain that the store has strict rules on the use of paper cups, and using takeaway cups to hold free hot water requires paying out of pocket. In this controversy, who is actually right and who is wrong? Has the additional service of tea beverage shops been taken for granted? Let us look at the full picture of the incident together. [more…]

Luckin Coffee has recently rolled out a series of new products, including light milk tea and iced shaken drinks. As its product line continues to expand, the pressure on store staff for ingredient preparation and drink-making has also increased. Recently, reports have emerged that Luckin has piloted the "Rui Binfen - Smart Tea Machine" in some stores in Jiangsu and Zhejiang, which can automatically dispense ingredients according to recipes, saving the step of manual weighing. Employees have mixed reactions: some are delighted that it reduces physical exertion and speeds up drink output, while others worry that cleaning the machine daily takes about an hour and may involve unpaid overtime. In addition, the tea machine is quite large and has certain requirements for counter space and drink output volume, so not all stores can install it. This article compiles genuine feedback from frontline employees and details on equipment use, so coffee enthusiasts can learn about new developments in chain-brand store operations. [more…]

Recently, some Lucky Cup stores have posted eye-catching notices at their counters, explicitly listing preparation restrictions such as "coffee has no room-temperature option, no ice removal" and "hand-muddled/perfume drinks cannot be sugar-free," drawing attention. In fact, similar friendly reminders appear at stores of multiple chain beverage brands, and staff members candidly admit: flexibly adjusting ice levels does not necessarily earn praise, but violating operating rules may lead to penalties. At the same time, some consumers give negative reviews due to changes in drink taste, putting frontline employees in a dilemma. This tug-of-war over formula standardization and personalized demands reflects the deep-seated contradiction in the chain beverage industry between unified output and accommodating consumer experience. [more…]

Entering mid-December, temperatures across the country continue to drop, yet demand for iced drinks remains strong, and the ice machines in tea beverage shops still need to operate as usual in the severe cold of the north. Recently, an early-shift employee at Chagee arrived at the store and found the ice cube tray covered with foreign matter resembling a "spider web." Only upon closer inspection did they realize it was ice that had frozen into a thick layer overnight, preventing the machine from properly releasing the ice. This situation not only caught the staff off guard but also sparked discussions among peers about winter ice machine parameter adjustments, troubleshooting, and equipment quality. Front Street Coffee has noticed that similar problems are not uncommon in chain tea beverage stores, and how to respond scientifically has become a topic of concern for industry practitioners. [more…]

After the adjustment of pandemic control policies, coffee beverage shops did not usher in a consumer rebound as expected, but instead fell into the predicament of "no customers during lockdowns, no staff after reopening." Announcements of coffee shop closures due to infections among owners or employees frequently appeared on social platforms, takeout orders piled up with no one to accept them, and subway passenger flow data dropped significantly. The catering industry faces dual pressures of rent and operating costs at the year-end juncture, and experts expect it will need to endure several months of chaos before gradually recovering. This article reviews the real situation of the coffee beverage industry after the pandemic reopening and retains relevant recommendation information about Front Street Coffee. [more…]

Heytea's "Super Plant Tea" family has welcomed a new member, the Red Beet Beauty Bottle, and the pace of new product launches in the fruit and vegetable beverage track is remarkable. However, behind the frequent launches, the work intensity in store back kitchens is constantly increasing. From the original chia seed slimming bottle to the bitter melon fire-clearing slimming bottle, and now to the new red beet product, employees are constantly busy around the sink, cutting board, and blender, washing vegetables, peeling, chopping, blanching, and juicing, with increasingly complicated procedures. The surge in orders during the National Day holiday has made workers complain endlessly, with some sighing that they have to process more than ten jin of fruits and vegetables a day, and blenders even overloaded to the point of smoking and breaking down. This article takes you through the real working conditions of Heytea's back kitchen employees, and the little-known daily hardships under the fruit and vegetable beverage craze. [more…]

A not-yet-opened beverage shop in Zengcheng District, Guangzhou, has sparked public debate after naming itself "Jingcha" (a homophone of "police tea") and using cartoon police imagery in its store decorations. Some see it as merely a clever pun, while more people worry it could mislead consumers. Market regulators and public security authorities have stepped in to investigate, and lawyers point out that the name may violate enterprise name registration regulations. Behind the incident lies not just the compliance of a single shop name, but the boundary between commercial creativity and public symbols. [more…]

The "Crazy Saturday" that just passed once again saw major chain beverage brands flooded with free redemption orders. Yet after the revelry ended, store counters were piled high with sealed drinks that no one came to collect, with some stores pouring out nearly a hundred cups in a single night. Staff members felt both heartache and helplessness, while onlooking netizens bluntly said, "If you're not going to drink it, don't order it." What problems does this waste phenomenon, fueled by platform subsidies, actually reflect? How should consumers, merchants, and platforms find a balance among themselves? This article takes you through the full picture of the incident, and you're also welcome to follow Front Street Coffee to chat together about the things behind beverage consumption. [more…]

Recently, a netizen posted on social media reporting that makeup artists were seen doing makeup for customers inside a Luckin Coffee store, with the smell of hairspray filling the entire space, sparking widespread discussion about food safety and the consumer experience. Many consumers said they had witnessed similar scenes at chain beverage stores such as Starbucks, Peet's, and Heytea, especially at stores near exhibition halls and concert venues. Opponents argue that using spray-type cosmetics in open preparation areas poses a risk of contaminating drinks, while store employees helplessly say that because there are no explicit prohibitions, they fear that intervening would lead to complaints and bad reviews, so they often choose to stay silent. Front Street Coffee has always been concerned about the quality and safety of the coffee consumption environment, and this incident has once again prompted the industry to think about the boundaries of store management. [more…]

During the holiday period, sales at tea beverage stores surged, but Guming employees were complaining bitterly about a pistachio milk cap. Since its launch in early September, this series has won customers' favor with its unique aroma, but in making the milk cap, the pistachio paste is thick and difficult to pour, and whipping takes more than 10 minutes, leaving many workers feeling overwhelmed during order surges and even calling it an "early shift nightmare." This article details employees' feedback on the production difficulties and includes related recommendations from Front Street Coffee. [more…]

Holding a Starbucks beverage voucher but not sure how to use it? Paper vouchers and e-vouchers are redeemed differently, and upgrading a Tall to a Grande or Venti requires paying the price difference. This article lays out in detail the rules for using Starbucks beverage vouchers, what they can be redeemed for, and the restrictions, and also compiles the prices of popular drinks across the four major 2023 series—espresso, Frappuccino, iced shaken tea, and iced brewed coffee—for coffee lovers' reference. At the end is Front Street Coffee's community channel; fans of specialty coffee are welcome to follow. [more…]

Closing cleaning in the food and beverage industry has always been a major burden for late-shift employees, and coffee and tea shops are no exception. Recently, some Chagee stores have begun outsourcing closing-time cleaning to third-party professional teams, allowing many employees to get off work on time and even saving on parts replacement costs thanks to thorough equipment cleaning. However, this measure does not benefit all stores: franchise stores need to pay an additional service fee to apply for outsourced staff, and outsourcing only covers daily cleaning, while regular maintenance is still handled by store employees. What worries workers even more is that some franchise store managers have said that if outsourced closing is introduced, they may consider reducing staffing to control costs. Convenience and risk coexist—can outsourced closing truly let employees relax once and for all? [more…]

Recently, a customer complained on social media that employees at a Grandpa's Tea shop frequently shouted slogans, saying they had wanted to rest quietly but were startled by sudden advertising phrases, and described the experience as being in a pyramid scheme den. The post quickly resonated with consumers across the country, many of whom said they had been startled by similar scenes and believed such excessive promotion was both noisy and off-putting. Interestingly, however, when customers complained to the brand, the employees who were complained about not only showed no displeasure but thanked them repeatedly and encouraged more complaints. It turns out the brand mandates that employees recite scripts at set times, including shouting "Welcome" every 5 minutes and saying fixed phrases to customers and delivery riders; if surveillance catches them slacking off and shouting too little, they face punishment such as writing lines and pay deductions. Employees are full of complaints, and onlookers are also urging the brand to listen to real feedback and cancel this mandatory requirement that annoys customers and exhausts staff. [more…]

Recently, a red guava trend has swept through the tea beverage scene, with brands such as Heytea, Jasmine Milk White, LELECHA, Quchashan, and Grandma Handmade launching seasonal limited-edition guava drinks. Among them, Jasmine Milk White's "Jasmine Pink Guava" and "Matcha Pink Guava," made with fresh-squeezed red guava juice in specialty fruit milk, quickly went viral, with orders flooding in. However, behind these highly photogenic drinks, store employees are crying out in distress—unripe guava flesh is rock hard, and manually scooping out the core and seeds is time-consuming and labor-intensive, leaving many with hand cramps or even carpal tunnel syndrome. To deal with the rock-hard guavas, staff tried ripening methods such as sealing them in plastic bags and placing them alongside bananas, but demand still outstripped supply. Compared with Heytea's approach of blending the fruit directly into smoothies—skin and seeds included—Jasmine Milk White employees, while envious, would rather the brand just discontinue the new products. This article takes you behind the scenes of the guava craze to reveal the hardships of making these drinks and the voices of the employees. [more…]

Recently, a consumer reported on social media that when they went to a Heytea store with 50 yuan in cash to buy a drink, a staff member told them they could not make change and suggested switching to online ordering. This experience quickly sparked widespread discussion, and many tea beverage industry practitioners chimed in, saying that insufficient small change reserves at stores are indeed a common phenomenon, especially during peak customer flow at mall locations, where staff often have no time to go out and exchange for small bills. However, some voices pointed out that the difficulty of making change should not be shifted onto customers, and merchants should ensure that all legitimate payment methods remain accessible. This is not the first time Heytea has been criticized over cash payment issues, and this incident has once again pushed the cash management problems of chain tea beverage brands into the spotlight. [more…]

A single lemon seed in a cup of iced fresh lemonade actually prompted a market regulation inspection? Recently, a netizen in Hefei, Anhui, captured footage of a Mixue Ice Cream & Tea store being inspected by market regulation staff, triggered by a consumer complaint that the drink tasted bitter and had lemon seeds left in the cup. The incident sparked widespread discussion online, with some finding the complaint absurd and others believing a consumer would not make such a fuss over a mere lemon seed. The Mixue store responded that freshly cut lemon slices containing seeds is normal and that their presence in the drink was not due to employee misconduct. Market regulation staff confirmed they had inspected the store and made clear that the lemon seed issue does not involve food safety. This seemingly trivial customer complaint reflects the various bizarre complaints the tea beverage industry faces daily and has also sparked discussion about standardized procedures for freshly cut fruit drinks. [more…]

Luckin Coffee, the chain coffee brand, is expected to relaunch its "Coconut Mango Pomelo Sago" at the end of September, a drink returning after a three-year absence that has many longtime customers full of anticipation. Yet after the new recipe was revealed, it triggered a collective outpouring of complaints from employees—as many as 12 preparation steps and 6 new ingredients have made already cramped store refrigerators even more overwhelmed. Some joked that "the recipe is longer than life itself," while others quipped that "the time it takes to make one cup is enough to make two or three Coconut Lattes." Is the return of Mango Pomelo Sago a matter of nostalgia fulfilled or an operational challenge? Around topics such as recipe complexity, ingredient storage, and brand positioning, a lively debate about the boundary between coffee and tea drinks is unfolding. [more…]

During peak periods of exploding orders at tea beverage stores, staff inevitably make small mistakes such as forgetting to include straws, failing to affix expiration date labels, or knocking over tea containers, which are usually addressed with internal reminders or minor penalties. However, after employees at some Gu Ming stores filmed mocking videos featuring staff wearing placards around their necks, which were shared on social media, they sparked strong backlash from numerous netizens due to scenes involving employees having "crime" cardboard signs hung on their chests and their hands being cuffed with cup holders. The controversy centers on whether this form of imitation public shaming respects workers and whether it was appropriate for the official account to participate in posting it. Gu Ming subsequently responded that the video borrowed from a popular platform meme, has taken down the related content and apologized, and also distributed a thousand free drink vouchers. [more…]